One of the visions of NAR’s new program House Logic is to extend the value of the REALTOR® brand well beyond the transaction to the full life cycle of home ownership. As a REALTOR you have an opportunity to share tons of great content with clients, customers, and contacts in your community. Here are some [...]
Have you ever stopped to think of all the people a real estate agent in Lansing, Michigan or anywhere else in the USA, puts to work when we sell a house. I have this handy list that I handed out to my agents once a year to share with their customers and clients. REALTORS that [...]
The National Association of REALTORS Washington Report has indicated today that extension of the Home Buyer Tax Credit is almost there. This should assure a strong winter for home sales that will benefit buyers, sellers, and real estate agent over the next 6 month’s. Agents may want to focus on building their inventory in the [...]
When real estate agents or business owners Blog or participate in social networking sites like Twitter, LinkedIn, and FaceBook, they are creating an opportunity to build credibility, reliability, intimacy, and trust, provided they create content that’s current, interesting, and a benefit for the communities they have befriended. This statement is an afterthought of reading the [...]
Sometimes we as real estate agents and brokers need a boost to reaffirm our conviction that real estate is the best possible career. In what other field would you meet so many interesting people, prospects, buyers, sellers, competitors and other salespeople? As we work to help people find answers to their needs, we continue to [...]
Marketing a seller’s home requires many skills in today’s market, in addition to a series of events; duties and service oriented follow up; by the listing agent. The old days of popping a sign in the yard, putting it in the MLS and waiting for an offer are history. Here’s a suggested list of [...]
There are many reasons for a Realtor to Blog in today’s real estate market. Below I have included just a small list of those reasons: 1. Blogging will drive traffic to your website and listings by including key words and links back to your site. 2. Blogging creates relationships with others, by offering good content [...]
As members of NAR we have many resources available to share with buyers and sellers in our Blog postings, letters, postcards and newsletters that will help generate goodwill, relationships, and drive traffic to your website for searching homes. Just by watching the current events and subscribing to media resources, you as an agent can develop [...]