Hot Real Estate Updates that REALTORS can use for their business: FIRSTTIME HOMEBUYER TAX CREDIT – WHAT IS A “WRITTEN BINDING CONTRACT” MAR – Michigan Association of Realtors poses this question and offers some practical advice for agents as we near the deadline for the Home Buyer Tax Credit. It would be a good idea [...]
Realtors are beginning to understand that the real estate industry is being transformed and re-invented right before our eyes, at lightening speed. Whether you are an experienced agent or just starting out, you need to know how to build your business and how to stay abreast of the latest trends. Training and education is vital [...]
How Will the Real Estate Professional Compete in this Changing Environment? The question is often asked, what can today’s real estate professional do to be positioned to become the new real estate professional and compete in this changing environment? The answer is simple…use technology to differentiate yourself from your competition. Simple answer, however big investment [...]
Do you think the real estate industry is apathetic or becoming proficient in technology and Internet marketing? I should rephrase that to ask, with all the tools, opportunities, and wonderful programs being provided for our real estate industry to market homes, network, build relationships, and syndicate listings, are we getting on board soon enough and grasping [...]
Marketing a seller’s home requires many skills in today’s market, in addition to a series of events; duties and service oriented follow up; by the listing agent. The old days of popping a sign in the yard, putting it in the MLS and waiting for an offer are history. Here’s a suggested list of [...]
Having a website is no longer enough, let alone depending on your company site or franchise national site to provide you leads and business. You need to have extensive community and neighborhood information, current updated information, features such as Blogging, podcasting, social networking avenues and key tools to respond to inquires quickly and accurately. Driving traffic [...]
Two Major portals that I use for marketing listings are Trulia and Zillow. Both have tons of information, allow for a personal profile, and give you an opportunity to claim your listings. Trulia is a real estate search engine that helps the e-consumer find homes for sale and provides real estate information at the local [...]
Websites, Blogs, Lenses, Hubs, profile pages, links, signatures and drip email are words and activities that have replaced the old fashion classified ads, cold calls, snail mail, and prospecting. In today’s market agents who are buying into reaching the e-consumer have their own web domain name, and their own website vs. just a profile on [...]